For a strong appearance at the point-of-sale. Many different types of food are presented on store shelves inside packaging, which, in turn, displays the product openly, ready for removal, while making a visual statement at the same time.
In addition to these properties, which are important from the customer’s perspective, packaging of this category must also ensure the safe transport of the goods from the producer to the dealer as well as fast handling from shipping to the store shelves.
Typical product examples:
- Corrugated cardboard trays: Present the packaged product, displayed in stacked trays on the store shelves
- Crates from corrugated cardboard: Often carry and present liquid or pasty foods in cups or similar formats on the cooler shelf.